After 10 years as a successful practicing chiropractor, Dr. Brad Lustick was severely injured in an automobile accident. His injuries resulted in an inability to continue active practice - but strengthened his commitment to help others deal with and overcome chronic neck and back pain.
So, in 1994, Brad, in partnership with his wife, Rose, opened Back Be Nimble to share knowledge of the back and body with the public by selling products for self-care, relief and prevention of pain and suffering. Back Be Nimble endeavors to provide customized solutions and specific items needed to improve comfort and relieve pain.
The Mission:
At Back Be Nimble,
We believe that help for back pain solutions are real and one need not suffer.
We believe your participation is vital in your quest for relief.
It is our contention that, other than the obvious acute phase of an injury, most of us suffer painful conditions due to persistent stress or improper practice of our daily routines. With 24 hours in each day, we must consider and perhaps modify the way we sleep, sit, work and play.
Our goal is to increase awareness of proper lifestyle execution and to review, select, test and provide products that play an important role in the resolution of painful conditions.
Our customer needs a solution:
Back Be Nimble cherishes it's over 500,000 customers and our impressive list of clients including such high profile organizations as Intel, HP, IBM, Charles Draper Labs, N.A.S.A., Computer City, University of California, University of Washington, Hollywood Celebrities, and many others.
The Rest:
As the pioneer of e-commerce for products of this sort, it is our intention to continue to be your most vital link, offering over 1000 doctor-tested products for shipment to your doorstep.
Back Be Nimble offers the most comprehensive online catalog of ergonomic and therapeutic products available. In many cases we offer more information, personal and professional testimonials and product use guides than the manufacturers themselves.
While our goal is to help others, it's always nice to know that our hard work is appreciated - so, here are just a few awards, recognitions and kudos of which we are most proud.
Back Be Nimble was honored in 1999 as a Blue Chip Enterprise Award Winner - #1 in Texas, actually!
The Blue Chip Enterprise Initiative was established in 1990 and is an annual event sponsored by Mass Mutual The Blue Chip Company, the U.S. Chamber of Commerce, and Nation's Business.
"What stands out [about] the Blue Chip companies is not just their fortitude in the face of adversity but also their attention to business fundamentals. In many cases, it is clear that the reason Blue Chip designees survived and prospered when other companies would not have is that they adopted sound business practices."
Yahoo Internet Life honored Back Be Nimble with a coveted 4-Star Best In Class Rating. ... YAHOO!
"... BACK BE NIMBLE [offers] an exceptionally well-organized and accessible online catalog of ergonomically correct products for home, sleep, office, and travel. ... Thanks to utterly thorough product descriptions and quick-loading illustrations, it is not a pain in the neck to relieve your lower back pain."
Britannica.com's editors reviewed and selected Back Be Nimble as one of the best on the Internet for quality, accuracy of content, presentation and usability.
PRODUCT INFORMATION DISCLAIMER: Backbenimble.com Back Store offers self-care products addressing ergonomics, postural support and back pain relief. Offerings should not be considered medical advice or substitutes for recommendations of an attending doctor.